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One Billion Page Views On South African Websites In September 2015 (Infographic)

According to data made available by IAB South Africa and Effective Measure, approximately 1 billion page views came from 37 million unique browsers. Average visits per unique browser was 6.76, average page duration was 1m:19s, average visit duration was 05m:17s.

As expected, majority of the page views came from Johannesburg (25%), followed by Cape Town (12%) and Durban (9%).

More women (51%) spent time on the Internet than men (49%). Top three activities included email (90%), banking (68%) and obtaining information (64%). Most Internet browsers are in their twenties.

Check out the infographic below:


Dan is a Digital Strategist at - responsible for creating strategies to generate marketing leads for clients, utilizing a wide range of online marketing techniques including search; SEO and PPC. If he is not marketing, selling or analyzing data, he is playing soccer, cycling or traveling.

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