8 Recommendations your DTC Marketing needs to Boost Sales this Festive Season
holiday marketing

With the yearend euphoria of Black Friday, Cyber Monday and Christmas in the air, ecommerce brands increasingly need effective strategies to ramp up sales in the holiday season. Before Direct-to-consumer (DTC) brands started to embrace online sales channels, customers stood in long queues, camping out in discomfort just for the best Black Friday deals. This […]

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The Five Core Services Of Inbound Marketing

In order to deliver tangible online marketing results to clients, you need to have the skill sets and capabilities to deliver the Five Core Services. These services are each comprised of several tactical components. To execute in a way that delivers real value and maximum impact for your business, all of them need to be […]

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Trends And Strategies For The Digital Marketer – Part 2

Hail content marketing, which has killed the batch-and-blast email and introduced relevant content on relevant channels, creating complexity for commerce marketers. Matching content to the channel – for example, ensuring social content such as photos are reserved for Instagram – will resonate more with consumers, who seek different information and approaches on different channels. Confused? […]

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