Mobile search traffic beats desktop queries as mobile users rise

About two years ago, Google revealed that mobile search queries will overtake desktop queries. In an informal statement from several employees, the company said that “more Google searches take place on mobile devices than on computers in 10 countries including the US and Japan.” According to Google, the mobile search queries include mobile browser-based searches […]

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South Africa Online: January 2016 (Infographic)

The IAB SA and Effective Measure online visitor statistics for January 2016 show that 38.1-million unique browsers – a daily average of 3.7-million unique browsers – were responsible for roughly 1.1-billion page views on South African websites. Mobile visits accounted for 54% of the overall figure for page views. Here is the complete overview: Courtesy: […]

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Google’s John Mueller On How They Handle Top Level Domains Currently

In a Q & A session with Google’s Webmaster Trends Analyst, John Mueller, it has become very clear that all TLDs are equal before the search engine company. No preferential treatment whatsoever! Mr. Mueller made this information available on Google Webmaster Central. Read full release below: With the coming of many new generic top level […]

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How To Exclude Internal Traffic From Google Analytics Reporting

Not all visits to your website in Google Analytics reporting should count as real traffic. For example, traffic from your own computer or corporate network will fall into this category. For a more realistic reporting, Google provides a filter that allows you to exclude traffic by IP addresses. You can either exclude traffic from a […]

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Google Analytics New Traffic Sources Reporting

Google has implemented a new way of reporting traffic sources on its analytics platform. Previously, Google used the term “Traffic Sources” and provided menus of the various sources (direct and referrals) under it. Other sources such as organic and social were not immediately visible to the user. The user had to drill down to the […]

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