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Five Key Personalities Who Have Contributed Massively To SEO

The field cheap mlb jerseys of Search Engine Optimization (SEO) has come a long way since the invention of webpage crawler in 1994. But for the ingenuity of some individuals in the industry, we will never have gotten to this stage.

I have therefore created a list of people who I honestly believe have played pivotal roles in the growth and development of the art and science of search is engine marketing. The aim of this article is not to exclude anybody who have contributed something to the industry, but to give honour where honour is due (I am sure there are many who continue to play their part in many ways and I say, Marketing kudos to you). It is to highlight their invaluable contributions to a very important form of online marketing.

Brian Pinkerton – The WebCrawler Inventor

Brian Pinkerton created the WebCrawler in April 20, Student 1994 as a project when he was a student at the University of Washington. It was the first of its kind, providing full-text search results. The metasearch engine (pulls composite results from Google and Yahoo) was first acquired by America Online and Excite in 1995 and 1997 respectively. InfoSpace took wholesale nba jerseys over in 2001 and has been running it since then.

Brian Pinkerton is Websites still in the business of search. He is currently running a company by the name of A9. A9 is a search company based in Alto Palo and is focused on product search, visual search, Amazon cloud search, mobile applications and advertising technologies.

Danny Sullivan – The Faithful Search Evangelist

David Sullivan has become synonymous with search evangelism over a period of 16 years. He has spent most of his time providing all there is to know about search engines and he has done so faithfully to the admiration of his peers.

Sullivan founded the Search Engine Watch in 1997, even before Google was founded 1998 as a company. He is wholesale jerseys also the founding editor of Search Engine Land and has published various documents on the subject. What will a guy like me do without David Sullivan? I guess most of you feel the same way.

Larry Page and Sergey Brin – The Google Guys

The King of the Web! The biggest search engine in the world! Doctor Google! Need I say of more?

While studying for their PhD at cheap nba jerseys Stanford University in California, Larry Page and Sergey Brin began work on Google in January 1996 as a research project. They developed a better system to determine the relevance of a website using the number of pages and the authority of the pages that link to the original website. It then ranks the pages based on their score.

Since Larry Page and Sergey Brin burst on the scene with their PageRank (Link Juice) invention as a product, Things they have taken the search industry by storm. It’s been 15 years of dominance to say the least.

They have by far the biggest influence Curbing in the search industry. Whenever they sneeze, that is, any announcement of an upcoming update to their algorithm makes the web go wild.

Google provides tools such as Analytics, Trends, Keyword Tool (now cheap nba jerseys replaced with Keyword Planner), Webmaster tools to make the work of SEOs more effective.

Rand Fishkin – The WhiteBoard Friday Guy

Rand Fishkin is the CEO and co-founder of SEOMoz, now known as Moz. Fishkin co-founded SEOMoz in 2004 to provide a comprehensive data analysis tool for SEOs.

Fishkin has become an authority in the field of search marketing, providing insights into how search engines filter and rank pages. He also gives great advice to SEOs in his WhiteBoard Friday articles and videos. I recently read and watched his post entitled Why We Can’t Just Be SEOs Anymore. That is a video every SEO must see.

Dan is a Digital Strategist at - responsible for creating strategies to generate marketing leads for clients, utilizing a wide range of online marketing techniques including search; SEO and PPC. If he is not marketing, selling or analyzing data, he is playing soccer, cycling or traveling.

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